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The Heavens Open How cloud computing is growing up A divided market and debundled business models beyond “fast and cheap” are in the offing so that cloud computing will find broad acceptance in complex IT environments as well. How to differentiate in ICT with customer experience What you can learn from Amazon, Apple, Facebook, & Co. A deeper look at leading industry players demonstrates how long-term business excellence requires both process- and technology-driven approaches to differentiation through customer experience.